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Cellbes of Sweden

Scope

Art Direction / Campaign production / Social media ads / Newsletters / Catalogue production / Lookbooks & inspiration

Art Directors

Mikael Gregolinski
Alla Jönsson Lanevska

Year

2011 – 2018

Cellbes is a Swedish fashion retailer with a strong presence across multiple European markets. During more than seven years as an in-house Art Director, I worked across the full customer journey, creating campaigns, e-commerce experiences, email marketing, digital advertising, and brand communication. Collaborating closely with marketing, CRM and development teams, I helped translate business goals into engaging and effective customer experiences across multiple channels.